Fractional marketing services
Get strategic marketing support, a dedicated team, and flexible solutions that scale with your business. Smart, cost-effective, and tailored to help you grow sustainably.
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Brands We Work With
What is fractional marketing?
Fractional Marketing is a flexible, cost-effective way for small to medium-sized businesses to access expert marketing support—without the overhead of hiring a full-time team. For a fixed monthly fee, you get access to a dedicated marketing team that handles planning, strategy, and execution, all tailored to your business goals. It's marketing expertise, delivered on your term
BENEFits OF
FRACTIONAL
MARKETING
cost efficiency
Avoid the expenses of full-time salaries, benefits, and other associated costs.
MARKETING EXPERTs
Gain access to senior-level marketing experts at a fractional cost.
AFFORDABLE FIXED FEE
No hidden costs or unexpected charges. We ensure a transparent, predictable pricing for your marketing needs.
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Gain full access to our fractional marketing services
google ads
Connect with potential customers searching for your products or services, boosting your online visibility.
paid social
Leverage paid social to deliver targeted messages to your audience on social media, reaching specific demographics and interests.
seo
Improve your website's search engine visibility through SEO, making it easier for customers to find you online.
conversion rate optimisation
Enhance your website to increase the number of visitors taking desired actions, such as making a purchase or subscribing.
email marketing
Engage with customers and promote your offerings through personalized and cost-effective email campaigns.
content marketing
Attract and engage your audience by sharing valuable, relevant content that drives profitable customer action.
organic social marketing
Build an authentic social media presence to connect and engage with your community without paid promotion.
web design
Craft a user-friendly and visually appealing website that effectively communicates your brand's message and drives business growth.
Proof? We have it
Maxima
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Hear from our Clients
Hear what our valued clients have to say about our services.
Orexis Pangan
Director, Electrex
Muhammad Yazid Al Fajri
Growth Marketing Manager, OpenLearning
Bernard Peh
Advisor, Unify Media
FAQs
Find answers to common questions about Cape's services and processes.
Fractional Marketing is a flexible, cost-effective way for small to medium-sized businesses to access expert marketing support—without the overhead of hiring a full-time team. For a fixed monthly fee, you get access to a dedicated marketing team that handles planning, strategy, and execution, all tailored to your business goals. It's marketing expertise, delivered on your term
Fractional marketing teams operate like an extension of your business—offering the flexibility of freelancers but with deeper integration and a broader skill set. They can be engaged on a part-time, project-based, or ongoing retainer basis, depending on your needs.
1. When growth has stalled, but hiring a full-time CMO is too expensive.
2. When the internal team lacks marketing expertise.
3. When launching a new product or entering a new market.
4. When existing marketing efforts aren’t delivering results.
It’s a cost-effective, flexible solution that gives you access to specialised marketing talent without the commitment of a full-time team. From PPC and SEO to branding and content, our fractional marketing team bring expert skills, quick execution, and scalable support—helping your business grow faster and smarter.
Fractional CMO
A Fractional Chief Marketing Officer (CMO) is a senior marketing strategist who works with your business on a part-time basis. Their focus is on high-level strategy, leadership, and decision-making—helping guide your marketing direction, align efforts with business goals, and manage internal or external teams. Think of them as your part-time head of marketing.
Fractional Marketing Team
A Fractional Marketing Team, on the other hand, provides both strategic support and hands-on execution. It usually includes specialists across different areas (e.g., paid ads, SEO, content, design, email marketing), allowing you to outsource your entire marketing function under a fixed monthly fee. It's a more holistic, done-for-you approach.
Contact us
Have a question or need assistance? Contact us today.